Do you want to…

  • reply to your customers’ emails 100% of the time?
  • retain existing customers when they change their email addresses?
  • answer your customers’ questions, so they can make the final purchase decisions?
  • easily maintain your email list and increase email deliverability at the same time?

The fact is that even if your email communications say “do not reply” a large percentage of your customers will reply and many of those messages will contain valuable customer information. With customer acquisition cost so high these days, wouldn’t you want to do everything you can to keep your existing customers? Unfortunately, over 45% of US companies are ignoring customer inquiries and even more are ignoring SPAM challenge, change of email and unsubscribe messages.

Having a consistent, efficient way to process your inbound emails is the only way to ensure that you satisfy those existing customers and keep their information up-to-date. Using Bamboo Cricket Inbound Email Management, you can keep your customers close, and ensure that you keep the conversation going.

Here’s the way it works.

Forward your inbound emails to Bamboo Cricket and we provide:

  • A flexible inbound email strategy based on your custom business rules.
  • Intelligent filtering to automate processing of important customer emails (SPAM challenges, change of addresses, unsubscribes and customer service inquiries) and place them in appropriate folders.
  • You can choose full or self-serve options.
    • Full-serve: We provide the technology and the people. After sorting, emails are processed immediately by our trained domestic customer service representatives and the appropriate actions taken.
    • Self-serve: We provide the technology. You just provide the people. After sorting, the emails are forwarded to the correct department within your company to be processed. This allows your customer service representatives to focus on only the messages important to them.

What does this mean to you?

When you use the Bamboo Cricket Inbound Email Management application, you enjoy:

  • A web-based application that is easy to set up and use.
  • Templated answers you can pre-load to convey consistent company messages.
  • A knowledgebase that you can continuously expand.
  • Combination of auto-filtering and manual processing ensures efficient use of your customer service representatives’ time.

Additional Features

More advanced features mean that you can rely on the system to do most of the processing for you:

  • Tickets are sorted using business rules, so you can concentrate only on tickets that require manual processing, such as customer inquiries.
  • If you already have an automated backend process in place for change of addresses and unsubscribes, you can export a list of change of addresses and unsubscribes and have your backend system process them electronically.
  • User access and capability can be properly configured using the flexible user permission module.
  • Robust reporting allows you to slice and dice the data, so you can spot trends and new hot issues.


Bamboo Cricket Inbound Email Management is available as a standalone product, with various levels of support, or as part of a bundle, allowing you to choose the service level that best meets your business needs. Learn more…

Free Analysis Report

We'll do a free analysis of your inbound email traffic for two weeks showing the actual impact of inbound email management on your bottomline. Sign-up below:

What others are saying

Less than 45% of companies surveyed responded to their customer service emails at all and of those, only 29% responded within 24 hours!

Email Responsiveness Survey
Hornstein Associates, October 2011


Learn more about Inbound Email Management by reviewing the following Bamboo Cricket case studies, white papers, articles and news.

Case Studies

Hospitality Case Study - Based in Las Vegas, this company is one of the world's leading hospitality providers.
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Publishing Case Study - Based in New York, this publisher is one of the world's leading technology publishers.
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White Papers

It Pays to Read Your Customer's Email
If you spend $10, $20 or $50 to acquire a customer and have invested in that relationship do you really just want to ignore them? You could be talking thousands in lost opportunity costs.
Download PDF

Inbound Email Response: Digital Marketing's Last Mile
The "last mile" is where things slow down. This is when an email from a buyer waits for a contact center person to open and reply and many organizations can do better.
Download PDF

Other Documents

Inbound Email Overview
Download Document

Bamboo Cricket Products Overview
Download Powerpoint


Down with Do-Not-Reply Emails by Marco Marini
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Results of our 2011 email responsiveness survey by Scott Hornstein
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When Engagement Began to Matter by George Bilbrey
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Continued Decline in Email Responsiveness Creates Enormous Opportunity by Scott Hornstein
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Ignoring customers will cost you revenue by Tim Watson
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Please Reply by Corbett Barr
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Call Me Crazy - Email Responsiveness Survey by Andrew Schulkind
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Monitor Your Email Marketing Replies by Real Insights
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3 Tips for Removing "Do Not Reply" From Your "From" Address by Kara Trivunovic
Read Article